Ipswich Central is kicking off a new campaign to capture the economic and social benefits of Premier League football on local businesses and communities. The initiative will document the town's experience throughout Ipswich Town's 2024/25 top-flight season.
Why it matters: Through the project, Ipswich Central aims to showcase how Premier League status can boost our local economy and community spirit beyond match days.
The big picture: The campaign will combine professional photography, fan involvement, and economic analysis to create a comprehensive view of the Premier League's impact on Ipswich.
Key elements:
Renowned football culture photographer Adam Rosenbaum will capture portraits of local business workers, highlighting their perspectives on the Premier League's impact.
Fans can apply for disposable cameras to document their matchday experiences throughout the season.
A study by national experts will assess the economic impact of Ipswich's Premier League season.
The project will culminate in an end-of-season exhibition showcasing the best photography and economic findings.
What they're saying: Lee Walker, Ipswich Central CEO, said: "While the focus is obviously on the 90 minutes of action, the power of football extends far beyond the boundaries of the pitch with its benefits being felt across local communities."
He added: "We wanted to look at the impact of the Premier League returning to Ipswich in an authentic way that taps into football culture. We also wanted to create a platform to showcase and celebrate the local businesses that will welcome fans and help showcase our town to the world over the coming season."
How to get involved:
Businesses interested in participating should contact Ipswich Central.
Fans can share their stories and experiences on the All About Ipswich website and social media channels.
Background: Ipswich Central runs the All About Ipswich website and is the Business Improvement District (BID) for Ipswich town centre and its businesses.
What's next: More details about the campaign will be released throughout the season.