Why it matters: The tour aims to highlight the impact of small businesses on local communities and the economy while offering free support to help them thrive.
The big picture:
The BT-supported roadshow arrives in Ipswich on 29 November
It's part of a countdown to Small Business Saturday on 7 December
Free online training, mentoring and webinars are being offered to local businesses
Going deeper: Ipswich Borough Council is launching its own initiative alongside the tour, partnering with All About Ipswich for a social media campaign to:
Encourage residents to shop locally
Support small businesses
Showcase independent shopping and dining options across the borough
What they're saying: "We're thrilled to see the Small Business Saturday tour coming to Ipswich to tell the stories of the small businesses who make an important contribution to our local economy," says Councillor Neil MacDonald, Leader of Ipswich Borough Council.
The bottom line: Small businesses can sign up for the free daily online training and insight programme through the Small Business Saturday website.
