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Suffolk Trading Standards is alerting residents about criminals using WhatsApp to impersonate children and ask parents for money. The scammers typically claim they're using a new phone number after losing or damaging their device.
Why it matters: Fraudsters are actively targeting parents in Ipswich, using emotional manipulation and urgent requests about damaged phones to pressure them into making quick transfers without verifying the sender's identity.
How the scam works:
Criminals start messages with "Hi Mum" or "Hello Dad"
They claim to have broken their phone or are using a temporary number
Messages often mention "having a rough day" to gain sympathy
Scammers request urgent contact or immediate payment
After initial payment, some victims face additional money demands
Key warning signs:
Messages from unknown numbers claiming to be family members
Stories about damaged phones or urgent bills
Requests for immediate financial help
Poor grammar or unusual greetings
How to protect yourself: STOP. THINK. CALL.
Always phone your family member to verify any unusual requests
Never share your WhatsApp account's six-digit activation code
Use WhatsApp's reporting feature by pressing and holding suspicious messages and selecting 'Report'
Forward suspicious texts to 7726 for free investigation by your provider
The bottom line: Trading Standards urges residents to take a moment to stop and think before sending money, even if the request appears to come from a family member. A simple phone call to verify the person's identity could prevent you from becoming a victim.
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